If you've ever needed a logo for a flyer, a simple icon for a presentation, or a drawing that looks good printed on a banner, you've probably run into the same problem: most AI-made pictures are flat files that turn blurry when you enlarge them. Ideogram's new tools aim at that problem.
First, what is an SVG?
An SVG (scalable vector graphic, an image made of lines and shapes rather than tiny colored dots) can be stretched from a sticker to a billboard without losing sharpness. Think of it like a recipe for a drawing instead of a photo of the finished dish. Designers use SVGs for logos and icons, and websites often load them because they're small files.
Ideogram Vector: from a prompt to an SVG
According to Ideogram's announcement, Ideogram Vector is a new model that turns a written description into logos, icons and illustrations. A "prompt" is simply the instruction you type to the AI, such as "a simple coffee cup icon in green and gray."
The announcement also says you can add up to five reference images. A reference image is a picture you supply to show the style you want, and the model uses it as a guide for the look. For example, you could share two icons from a brand you like so your new set matches their rounded shapes.
Ideogram Vectorize: from a picture to an SVG
Vectorize works in the opposite direction. According to the announcement, it traces any JPEG, PNG or WebP image into a clean SVG, and it doesn't need a prompt at all. JPEG, PNG and WebP are common picture file types, so most photos and screenshots you already have fit the bill.
This is useful when you have a hand-drawn sketch or a small logo you only have as a low-resolution file, and you want a crisp version you can resize.
Wrap-up
Ideogram Vector creates SVG images from a written prompt and can use up to five reference images for style. Ideogram Vectorize turns an existing JPEG, PNG or WebP into an SVG without a prompt. Both aim to give you images you can enlarge without losing quality. Your next step: pick one simple picture you need this week, like an icon or a logo sketch, and decide whether a scalable version would help. Then look up Ideogram's current access options on its website.
